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Dublin: 7 °C Monday 19 November, 2018
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Another Leinster county has sold the naming rights of their main GAA stadium

Wexford have taken the step forward.

All change for Wexford Park.
All change for Wexford Park.
Image: Ryan Byrne/INPHO

FAREWELL Wexford Park and say hello to Innovate Wexford Park.

Wexford GAA chiefs announced last night that they are to become the latest county to sell the naming rights of their main GAA stadium, a month after neighbours Carlow had done likewise.

The deal sees Innovate Business Technology Limited (Innovate) being appointed the official IT partner of Wexford GAA and includes the renaming of the main county as ‘Innovate Wexford Park’ for a minimum period of four years.

The sponsorship deal was negotiated by Club Wexford with the partnership launched in the Amber Springs Hotel in Gorey last night.

“Innovate is a Wexford company with a defined strategy for national and international growth and development, and an overall vision which clearly matches many of the objectives of Wexford GAA,” remarked Wexford chairman Diarmuid Devereux.

“The Management Committee is confident that this partnership arrangement will result in significant further development of our use of all forms of information technology to promote Gaelic games within the county.”

The deal makes Wexford the fifth county to have been involved in such a partnership. Carlow play in Netwatch Cullen Park, Mayo’s games take place in Elvery’s MacHale Park, Longford’s home is Glennon Brothers Pearse Park and Cavan’s matches are held in Kingspan Breffni Park.

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Fintan O'Toole

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